About Course
WHAT YOU WILL LEARN:
Upon completing this course, you will gain proficiency in the following areas:
• Fundamental content writing principles
• SEO basics and keyword optimization techniques
• Crafting engaging headlines, blog posts, and product descriptions
• Building a strong presence on freelancing platforms
• Effective communication and bidding strategies for freelancers
LEARNING PATH:
Module 1
1. What is Content
2. Types of Content
3. Understanding the Realities of Content Writing
4. Content Writing and Its Opportunities
5. Content Writing as a Career
Module 2
1. Web Content Writing
2. Technical Writing
3. Creative Writing
4. Research Writing
5. Scientific Writing
6. Product Description
7. Email Writing
8. Blog Writing
9. Travel Writing
10. Medical Writing
11. Article Writing
12. Web Copywriting
13. Copy Editing
Module 3
1. Reading for Writing
2. Writing Effective Paragraphs
3. Pre-Writing
4. Effective Writing
5. Communication with Subject Matter Expert
6. Grammar for Writers
7. Common Grammatical Errors
Module 4
1. Introduction to Writing -Different Types of Information
2. Planning Your Writing
3. Guidelines to Write
4. What is a Reader-Centric Document?
5. Reading for Writing
6. Referencing and Plagiarism
Module 5
l. Search Engine Optimization for Your Content
2. Keyword Research & Planner
3. Elements of SEO Copywriting
4. Writing Useful Keywords for Search Engines
5. Keyword Research for Content Creation
6. Pre-Site, On-Site & Off-Site Activities
7. Writing Meta Tags, Title & Description Tags for Google Search Engines
8. WordPress Content Management
Module 6
1. Understanding Your Client and Their Objectives
2. Building Your Client’s Target Personas
3. Analyzing Your Client’s Blog
4. Researching Your Client’s Competitors
Module 7
I . Proofreading
2. Plagiarism
3. Editing
4. Communication with Graphic Artist
5. Rewriting
Module 8
l. Portfolio Creation
2. Fiverr Profile and Gig Creation
Module 9
l. Gig Checking
Module JO
l. Freelancing Tips and Tricks
Module 11
l. Problem Sharing